According an audio announcement from brand marketers Lisa Fleming and Mike DeRienzo, thousands of names were considered, but ...

The spinoff will house Comcast's cable TV assets like USA, MSNBC, CNBC and E!, as well as some digital brands like Fandango.

The company recruits Alan Cumming, Kimora Lee Simmons, Michelle Visage, Kristin Cavallari and more as they prepare to split ...

Comcast's SpinCo, which will include USA, MSNBC, CNBC and E!, will be renamed Versant to emphasize corporate versatility and ...

Versant, Comcast's planned cable spin-off entity, has struck a two-year ad sales agreement with corporate cousin NBCUniversal ...

Comcast's cable networks became the latest big company to announce a name change. As a badge for the cable network portfolio ...

The placeholder name SpinCo is no more. Comcast revealed that the new name for the spun-off entity that will house its cable ...

The name of the parent company for the cable networks and other assorted media assets that will be spun off from NBCUniversal and Comcast later this year will be Versant Media. Mark Lazarus ...

Comcast (CMCSA) unveiled the official name of its upcoming cable spin-off: Versant. Yahoo Finance senior media reporter Allie ...

The entertainment slate, led by Val Boreland and her recently appointed team, is dominated by unscripted with E!

Comcast executives revealed that the new name for the spun-off entity that will house its cable network portfolio will be Versant. “Versant represents more than a name – it speaks to our ...

We won’t have SpinCo to kick around any longer. The name of the parent company for the cable networks and other assorted ...