If Apple adds AI search tools to Safari, it could affect how advertisers spend their money. With new options besides Google, ...

Apple is weighing a shift toward AI search in its in-house browser as questions mount over the future of its partnership with ...

Apple stands to lose the $20 billion it earns annually from making Google the default search engine in Safari. According to ...

Currently, Google is the default search platform on Safari and Apple devices. The Justice Department case earlier revealed ...

Apple's plans to introduce AI-powered search options on its Safari browser could spell trouble for Google's reign over online ...

Stocks of Apple and Google’s parent company, Alphabet, fell sharply on Wednesday after Apple’s senior vice president of ...

Apple Inc. is “actively looking at” revamping the Safari web browser on its devices to focus on AI-powered search engines, a ...

In the testimony, Cue reportedly said that Apple is “actively looking” to onboard AI-powered search options to its browser.

Meanwhile, Google is also pushing its own AI tools. CEO Sundar Pichai recently said Google is close to a deal that would ...

Apple executive Eddy Cue said the iPhone maker is “actively looking at” adding AI as an alternative to search. What this ...

Apple is considering reworking its Safari web browser to "focus" on AI-powered search options over standard ones, such as Google, Bloomberg reports.

Apple is considering reworking its Safari web browser to "focus" on AI-powered search options over standard ones, such as ...