Jim Fagan was the narrator for NBA on NBC from 1990-2002, and his family agreed to a partnership with the network to use his ...

NBC is brining back more than a theme song when the network resumes its NBA coverage next season. Jim Fagan, the network's ...

Fagan passed away in 2017, but when the 'NBA on NBC' returns this fall, his voice will appear in promos, title sequences and other segments.

NBC Sports will use an AI-generated voice of former NBA narrator Jim Fagan, who died in 2017, to promote the return of the ...

NBC has announced that it will use the voice of legendary announcer Jim Fagan for its upcoming NBA coverage, with the late ...

The late Jim Fagan's iconic voice defined National Basketball Association (NBA) promos throughout the 1990s and early 2000s — ...

NBC is bringing back Jim Fagan’s iconic NBA voice using AI, blending nostalgia with tech for its upcoming NBA broadcasts.

Now, he will do so again when NBC promotes its NBA coverage that begins again next season. However, the setup is rather unique because Fagan died in 2017. In an agreement between the network and ...

The NBA will bring back the voice of late announcer Jim Fagan, with the help of artificial intelligence, in an effort to boost ...

NBC will bring back “Roundball Rock,” its beloved sports theme song, next season when the network begins its 11-year media rights deal to air NBA games. Music composer and radio and TV ...

NBC Sports will use the AI-generated voice of late narrator Jim Fagan in its upcoming NBA coverage, which will start in ...