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Rare Beauty is taking its first swing at fine fragrance — and it’s hard to miss, especially if you’ve walked past a ...

Rare Beauty first dipped its toe into fragrance in 2023 with its Comfort Body Care line, but now it’s diving in head-first ...

Rare Beauty is at it again, releasing game-changing products in a market that feels hard to innovate in like there Soft Pinch ...

Rare Beauty’s new Rare Eau de Parfum is a warm, spicy gourmand with a hint of musk that Gomez and the team have been ...

Selena Gomez looked as elegant as ever as she attended the launch for her Rare Beauty perfume line in Santa Monica.

Singer and actor Selena Gomez's brand Rare Beauty has just debuted its first ever perfume, and it's already getting high ...

Thoughtful design, global ingredients, and a versatile gourmand profile make Rare Eau de Parfum stand out in a crowded ...

Selena Gomez and Rare Beauty are being praised by fans for their new, inclusive and accessible perfume bottle.

Selena Gomez celebrated a major moment for Rare Beauty on Thursday night in Los Angeles, launching the brand’s first-ever fragrance, Rare Eau de Parfum. Of course, a celebratory night calls for a ...

Selena Gomez recently launched her Rare Beauty perfume line in Santa Monica, where celebrities and influencers attended.