News

We all recognize that iconic logo, but it wasn't always a classic cherry color. Here’s the real reason why the Coca-Cola logo is red.
Coca-Cola has played with its vintage-style script logo in new and surprising ways recently, like in a 2024 campaign from VML and WPP Open X that used authentic but unauthorized hand-drawn ...
'Share a Coke' saw the Coca-Cola logo replaced by first names – which, as you might expect, drove countless people to search for their own or that of their friends – because not even the best ...
So, the Coca-Cola Company began painting its barrels red in order to help customs and tax officials distinguish them from barrels of booze. The shade stuck—and the rest is history.
The iconic Coca Cola logo is easily recognised by the vast majority of people across the globe - but not everyone managed to spot the hidden 'subconscious' message within it ...
The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by replacing the words 'Coke' or 'Coca-Cola' with the logo itself.
It still has a long way to go, though. A study published in Science Advances found Coca-Cola is the top branded plastic polluter, and made up 11% of branded plastic pollution over a five-year audit.
Lifestyle The Coca-Cola Company Coca Cola fans are only just noticing 'subtle message' hidden on company logo The company had humble beginnings, with Dr John Pemberton serving the world's first ...