The move to replace Coke Zero will be supported by a £10 million campaign. Coca-Cola wants to encourage people to reduce their sugar intake without sacrificing the taste of Coca-Cola, which ...

Currently, Coca-Cola GB's Coke Zero, which was launched in 2006, Coke Life and Coke Diet products make up 43% of sales, and the company said it would like the figure to reach more than 50% by 2020.

The growth of Coca-Cola Zero Sugar is crucial to the growth of trademark Coke as a whole. Vlad says the company is focusing on taste to drive this growth. “The focus for Coke Zero Sugar regardless of ...

This week, Great Britain became the first market to sell Coca-Cola Zero Sugar, a reformulated, rebranded version of Coke Zero, that the company claims "tastes more like Coke and looks more like Coke." ...

When questioned about Coke Life, which was launched in 2014 and aims to offer a lower calorie variant for more health conscious consumers, Brittain seemed bullish about its future. He believes Coke ...

If you’ve had a sip of Coke Zero Sugar recently and thought that it tastes a little different, you’re not crazy. The company is rolling out across the United States a new version of the ...

Coke Zero Sugar, new flavors lift Coca-Cola results; shares rise By Nivedita Balu April 23, 201911:50 AM PDTUpdated April 23, 2019 ...

COKE Zero fans are up in arms after it was announced the diet drink was getting revamped as Coke Zero Sugar. The new name is intended to make clearer that the drink has no sugar, and a new recipe i… ...

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Coca-Cola Zero Sugar, which the company released in 2005, has had its flavor changed before. In 2017, the company said the product was “reformulated” so that it would taste more like standard ...

Coca-Cola is changing the recipe of Coke Zero Sugar for the second time in four years, but fans of the drink are lashing out at the revision just as they did after taste changes in 2017.

The £4.5m campaign is the first time Coca-Cola European Partners (CCEP) has backed the brand with a significant sum since reformulating and relaunching the product from Coke Zero in April last year, ...