Ikea is assembling a team of Roblox players to work at its virtual store—and you can even get paid for the job. The Swedish retailer announced in a press release Monday that it will be launching “The ...

Have you ever thought you’d be good at hawking digital meatballs or helping someone pick out the perfect Lack? Do you find yourself frequently lost in the haunted furniture store of the Roblox game ...

Ikea is opening a new store in Roblox and plans to hire 10 new employees to work in it. “The Co-Worker Game,” a virtual universe where players can experience the retailer’s unique approach to career ...

Hey, late-stage capitalism has reached a new and depressing milestone: Digital stores run by real people. Released in 2006, Roblox is a multi-platform multiplayer game that lets players use official ...

Activewear brand Alo Yoga has given its Roblox experience a glow-up and introduced a new phygital integration that will let users unlock virtual rewards in the brand’s real-world stores. The biggest ...

Google and Roblox have teamed up to create an experience for Play Points members. Players will be able to access an area called the Diamond District that offers an obstacle course, mini-games, and ...