Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...

Roblox is making major additions to its still-nascent ad offering. At the IAB PlayFronts in New York City on Tuesday, the online gaming platform announced new integrations with Google that will make ...

The new ad partnership creates access to Roblox's 85 million daily users through rewarded video ads, allowing brands to reach Gen Z audiences. Roblox unveiled a new immersive video advertising format ...

Online gaming platform Roblox has teamed up with Google to offer 'Rewarded Video' ads that can now be purchased programmatically through Google's advertising solutions and Direct IO. This comes as ...

(Reuters) - Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can ...

Players who opt into full-screen ‘Rewarded Video’ ads will get things like in-game currency and power-ups. Players who opt into full-screen ‘Rewarded Video’ ads will get things like in-game currency ...

Google Play has officially entered the Roblox universe with its glitzy new “Diamond District” experience, packed with obstacle courses, digital bling, physical merch, and exclusive perks for loyal ...

The tech gods have spoken—and they are wearing diamond-studded headphones. Google Play just launched its first-ever immersive Roblox experience, and yes, it is called the Diamond District. This ...

Diamonds covering the walls, gold couches, using money instead of water for the shower - these are all things I thought I'd see when I entered Google Play's Diamond District in Roblox. It'd have to be ...