Roblox has massive engagement but limited monetization beyond Robux. The company has been laying down the foundations for an expansive advertising business. Its success will depend on its ability to ...

Anyone who knows about Roblox knows about Robux. It’s the platform’s currency for purchasing items and game access. But did you know that Roblox games can generate real-world money? The stories differ ...

The company has been laying down the foundations for an expansive advertising business. Its success will depend on its ...

The metaverse is increasingly becoming fashion’s go-to playground as people spend more time in virtual worlds. With opportunities to create and sell digital clothing to engaged audiences, many of them ...

Released in 2006, Roblox grew from obscurity into a gaming juggernaut, culminating in a multi-billion-dollar public stock offering in 2021 — and controversy about its monetization model that relies on ...

There are successful companies that grow fast and garner tons of press. Then there’s Roblox, a company which took at least a decade to hit its stride and has, relative to its current level of success, ...