When it comes to media of any significant scale, marketing is one of the most important tools one has to learn. After all, if you make this great creation, but no one is around to see it or knows it’s ...

Roblox has hired Xbox’s Jerret West as CMO and head of market expansion. West will report to Roblox CEO David Baszucki and oversee the platform’s marketing, creative, international and growth ...

After four-and-a-half years of serving as chief marketing officer at Xbox, Jerret West has announced he is leaving the Microsoft-owned video-gaming company to become the new CMO and head of market ...