Roblox, the popular online game platform -- and game-creation system -- is rolling out two new ad formats as brands try to gain the attention of gamers and inch their way into the metaverse.

Roblox has exploded in the past decade from a fairly niche block-building, game-creation multiplayer platform to arguably the closest thing we have to a metaverse that’s living and breathing today. So ...

Kids spend countless hours developing games for Roblox. Most never earn a penny Millions of Canadian kids play the wildly successful online game, where they can spend and earn 'Robux' cash ...

I make 6-figures a month in revenue making games on Roblox. Here's how I started earning thousands in my first year.

The creator of Blue Lock: Rivals thought kids on Roblox might like a soccer video game with an anime vibe. It sold a few months later for more than $3 million. The 19-year-old, who asked that his ...