Google has quietly announced in a Google Groups thread that they have finally added the impression share columns to the AdWords API. The new columns, currently visible in the API documents are: ...
As PPC account managers, we’ve always had to do a lot of reporting to keep our stakeholders informed. Now with the continued rise in automation, reporting has taken on new importance as one of the key ...
Search giant Google has released an application development tool to its advertising partners in an effort to help them better monitor online-ad performance. Google released a free test version of an ...
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