WebSideStory's applications exemplify the Web 3.0 notion of layering functionality on top of raw API feeds. This is the shape of enterprise applications to come.

Amazon's Product Advertising API (Application Programming Interface) is a method of promoting items for sale on Amazon through your website. With the Product Advertising API, you can use Amazon ...

Amazon has today announced its Amazon Mobile Ads API for developers, allowing them to offer display ads inside their apps. The new program serves in the U.S. only, though, meaning that apps ...

Twitter is opening its Advertising API (Application-Programming Interface), which will enable marketers to better use Twitter data streams to manage campaigns and improve targeting. ..

Instagram has switched on its ads API, allowing marketers to buy ads on the platform using their other ad-buying services.