Alo Yoga refreshes Roblox world with virtual, in-person rewards The activewear brand is using scannable stickers at 150 locations to allow users to unlock digital wearables, a move intended to ...

Alo Yoga has given its Roblox experience a glow-up and introduced a new phygital integration in its real-world stores.

Alo Yoga is placing NFC stickers in the windows of its 150 stores to promote access to its updated virtual sanctuary on Roblox.

The Alo Yoga store on Roblox. - Credit: Courtesy Image Courtesy Image The move is on brand for Alo. The Los Angeles -based company set up various Alo Houses in Southern California last year, complete ...

Alo Yoga has unveiled a revamp of its sanctuary on Roblox, designed to bridge virtual wellness with real-world rewards.

Danny Harris, co-chief executive officer and cofounder of Alo Yoga, shared that Alo Yoga has connected with its community through Roblox with more than 117 million visits to the experience so far.

"Our mission at Alo is to bring mind-body wellness to the world, and we are so excited to bring this to the metaverse with Roblox," said Danny Harris, cofounder of Alo. "This first-of-a-kind ...

After a calm January, Roblox has opened the flood gates with back-to-back events in February! Released on Feb. 9, 2022, Alo Sanctuary is a relaxing, yoga-focused experience that allows players to ...

With the rise of action, horror, and similar genres in Roblox games people often forget about slowing down once in a while to find inner peace.