Marketing success usually hinges on delivering consistent, timely, engaging and relevant content. According to the Salesforce State of Marketing report, 78 per cent of high-performing marketers ...

SALESFORCE has continuously been at the vanguard of the rapidly changing customer relationship management (CRM) space, pushing the limits of automation. Its most recent developments promise to not ...

The company says that Agentforce Vibes can generate code, test it and automatically fix the bugs it finds. The tool can use ...

Last week, Salesforce launched its Agentforce 2dx, an enhanced digital labor platform aimed at integrating autonomous AI agents into workflows. Despite these product innovations, Salesforce’s stock ...

Marketing automation transforms how companies interact with customers. And as the importance of automation increases, the global marketing automation market is projected to grow to $8.42 billion by ...

Salesforce Inc. is making good on its plan to transform the Slack collaboration tool into a project management platform with the debut of a new feature called Slack Lists. The new feature is being ...

New agentic AI features are the big focus in Salesforce’s latest software platform update, including help simplifying sales and IT service operations.

Salesforce CEO Marc Benioff dismisses fears of widespread AI-driven job losses, asserting that AI primarily augments human capabilities. Despite Salesforce's aggressive adoption of AI, automating a ...

With Salesforce’s Agentforce, users get an out of out-of-the-box platform for building and deploying autonomous AI agents.