Fans can customize avatars, play career-themed mini games, and explore Malibu EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT) and Gamefam today announced the upcoming launch of Barbie ...

Barbie has taken 2023 by storm. Greta Gerwig's blockbuster film became the highest-grossing movie of the year and now for the first time, the famous doll is set to be the third-most-popular Halloween ...

A staunch Nintendo loyalist, Cameron has been an impassioned gamer since Christmas of 2007, being among the kids who got into the hobby through the Wii. His favorite franchises include Mario, Sonic, ...

Mattel and metaverse game developer, Gamefam, have announced the upcoming launch of ‘Barbie DreamHouse Tycoon’ on Roblox on 6 October. After recording 3m unique visits in beta, the first-ever official ...

バービーを所有するマテルがフォーエバー21とコラボを行い、5月18日にローンチしたRobloxのアクティベーションにAIを取り入れた。Robloxのゲームは、フォーエバー21のモバイルアプリ、eコマースサイト、一部の店舗で販売される「フォーエバー21 x バービー ...

Mattel and Roblox Corporation unveiled a broader partnership to launch multiple standalone games on Roblox built around Mattel’s flagship brands, starting with a new Monster High experience arriving ...

Roblox will feature special partnership events with both Barbie and Polly Pocket in the game Livetopia over the next few months. The franchises have already appeared in games such as Sims 4 and Animal ...

Gamefam CEO Joe Ferencz’s business is pulling beloved IP like Sonic the Hedgehog, Barbie or SpongeBob SquarePants into online gaming platforms “Roblox,” “Fortnite” and “Minecraft” and turning it into ...

Gamefam CEO Joe Ferencz's business is pulling beloved IP like Sonic the Hedgehog, Barbie or SpongeBob SquarePants into online ...

Roblox Barbie games are some of the weirdest, most unexpected experiences I’ve ever played. In this video, I dive into a handful of them to see just how strange – and sometimes downright hilarious – ...