Chipotle has gone back to the “metaverse.” The food chain said it is the first restaurant brand to premiere a national TV ad in the metaverse, which in this case means Roblox. The ad is dubbed ...

Cinco de Mayo is on May 5, and Chipotle is celebrating with a new gaming experience that can score fans some free food. The fast casual Mexican food chain announced on April 29 it is launching a "new, ...

CINCINNATI (WKRC) - Chipotle is spicing up Cinco de Mayo with a $1 million free food giveaway, inviting fans to dive into its new digital gaming experience, Ingredient Quest, on Roblox. Participants ...

Chipotle Mexican Grill is celebrating Cinco de Mayo with a five-day campaign offering real food, real fun and real prizes — including free burritos through a new interactive experience on Roblox.

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It’s more creative than you might think. Let’s talk about one of the most difficult things in the world today: marketing. For many, it’s the “bane of their existence” because it can be one of the ...

GameSpot may get a commission from retail offers. Fast food giant Chipotle is adding a new item to its menu, Garlic Guajillo Steak, and it is debuting inside of a video game. Chipotle has partnered ...

Celebrants often mark Cinco de Mayo in the U.S. by visiting Mexican-themed restaurants and drinking way too many margaritas. But Chipotle’s latest promo rewards those participating in virtual ...

Jaya Saxena is a correspondent at Eater, and the series editor of Best American Food and Travel Writing. She explores wide ranging topics like labor, identity, and food culture. I never wanted to be ...