Chipotle Mexican Grill will return to Roblox to launch Chipotle Burrito Builder, according to a press release. The simulation will allow players to roll virtual burritos and earn the brand's ...

Chipotle brings trading card mania to Roblox with new experience A promotion timed to Cinco de Mayo is part of the brand’s efforts to meaningfully ramp up marketing during what’s usually a softer ...

Chipotle Went on Roblox to Find Out Businesses are creating metaverse experiences to engage with their customers, but there isn't a clear set of instructions on how to do it.

Roblox is allowing players to earn free food from Chipotle for a limited time, and all you have to do is work in the virtual burrito kitchen.

Roblox has been down for well over a day, but the company stresses that it wasn't due to a Chipotle promo.

Chipotle Mexican Grill is going back into the metaverse to give away free burritos with a new Burrito Builder game on Roblox for National Burrito Day.

Chipotle announced Tuesday that it will open a virtual location on Roblox later this week, where fans can get a code for a real-life free burrito.

Chipotle Mexican Grill is launching a new menu item for the first time in Roblox's metaverse.