Sam’s Club is using Roblox to offer real-world deals through gameplay. Retailers like Walmart and others are increasingly investing in virtual platforms like Roblox to build brand presence. As the ...

Gap will launch a virtual, purchase-free experience in Club Roblox, a role-playing, user-generated world build on the Roblox gaming platform, per details emailed to Marketing Dive. A collaboration ...

Users spent 11 billion hours on Roblox in the third quarter. One reason for higher engagement can be linked to the popularity of Netflix's "Squid Game." Higher engagement should lead to growing ...

The British Fashion Council is hosting its annual Fashion Awards this evening, and in celebration of the technological advancements made in recent times, it has teamed up with Roblox to recognize a ...

Some of gaming's top companies will discuss the industry's next evolution--the mysterious metaverse. The metaverse is hailed as the future of video games. It's a somewhat-confusing concept centered ...