It may be hard for some to accept, but the cup noodles you frequently buy, the unread books you have, or the chocolates you toss in your cart just before paying, all reveal a story – the story of how ...

Resonate, the leading provider of predictive consumer intelligence, today announced that its data science team has been recognized with multiple prestigious awards and speaking invitations at some of ...

Marketers missed the real story while they scrambled to rebuild audience targeting without cookies: LLMs weren’t just ...

Media mix modeling (MMM) helps brands understand how marketing investments affect the bottom line. It originally focused on ...

OpenAI on Tuesday unveiled Sora 2, its next-generation video and audio generation model, which the AI leader says represents a major leap in realism, physical accuracy, and controllability. Launched ...