To raise awareness about what the Play Store does, Google is launching a safety-focused advertising campaign about how you should “download apps not traps.” The one below is pretty short at 36 seconds ...
Google has released version 22 of the API, this is a major release with dozens of updates. Updates include smart bidding ...
Ad headlines are one of the foundational building blocks of your campaign. These tiny bits of text create a first impression for your target customer, and play a real role in convincing them to click ...
Google is rolling out new tools in Google Ads designed to unify web and app advertising, making it easier for marketers to deliver consistent customer journeys and measure performance across platforms ...
In an increasingly data-driven advertising world, getting your ads in front of the right people can make all the difference. One powerful way to achieve that is through audience layering in Google Ads ...
Google announced a number of updates to Google Ads at Think Retail yesterday, including the global rollout of AI Max for Search campaigns, new Google Merchant Center features, AI updates to Asset ...
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