When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Keep reading to find out all about the complete history of CRM and what the tools of today owe to ...

A CRM database is a business tool used to track and organize customer information throughout your business. These databases are supported by customer relationship management (CRM) software, which ...

A customer data platform (CDP) is a prepackaged, unified customer database that pulls data from multiple sources to create customer profiles of structured data available to other marketing systems.

Today’s software applications are collecting more high-volume data than ever before, and making sense of that data is key to building innovative customer experiences and gaining a competitive ...

On the heels of landing one of the nation's largest school systems as a customer, database software maker Certica Solutions Inc. has closed a $3.3 million investment led by its Wakefield neighbor ...

SINGAPORE – E-commerce cashback platform ShopBack has been fined $74,400 by Singapore’s data privacy watchdog for a data breach that affected more than 1.4 million of its customers. ShopBack’s ...

Oracle ORCL has made its Database Software free for developers. Oracle is making it easier for developers to try its industry-leading database software. Oracle has been in the database industry for ...

Days after Oracle missed Q1 2023 revenue expectations and gave a downbeat rest-of-year outlook, sending its share price to suffer the worst one-day performance in 21 years, the cloud provider ...