Imagine you’re the captain of a boat moving upstream. Your crew of five struggles to row against the current. You then add a new member to the team. This person jumps into the boat, picks up an oar, ...

The European Union is trying to engineer a digital revolution. Through its European Strategy for Data, EU officials hope to create a “single market for data,” knitting together governments, businesses ...

Digitizing most of the work we've done in the past created a vast amount of data but in silos. The combination of the internet and digitization created large amounts of data, fueling a large amount of ...

Pharma teams don't just need more data — they need a unified data picture to make faster, better decisions. In this session, the featured speakers will show how Norstella breaks down siloes by ...

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eWeek content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More To fully understand digital transformation, it helps to ...

Privacy-first practices. Embrace privacy-first data strategies to build trust and adapt to evolving regulations like GDPR and CCPA. AI-driven insights. Use AI and ...

Putting together an actionable strategy to keep your organization relevant in the ever-changing search marketing landscape is harder than ever. To help support your organization through this journey, ...

If your marketing strategy isn’t data-driven, you’re not alone. Data has played a role in advertising for decades, going back to market research focus-grouping to understand feedback on branding. In ...

Virtualization security can enable organizations to apply the approaches and tactics of the new U.S. National Cybersecurity Strategy strategy in virtualized environments. The National Cybersecurity ...

Leading brands have been using data-driven marketing for a few years to great effect. Brands can gain those insights by analyzing consumers’ behaviors, opinions and thoughts and encouraging consumers ...