The BMW iX3 has a 'Superbrain' that controls the car’s dynamic functions. It’s a complex piece of equipment with a simple ...

BMW's own Heart of Joy control unit will debut in upcoming Neue Klasse EVs It consolidates multiple separate control units into a single, integrated one Promised benefits include quicker and more ...

From the M Drift Analyzer to the two brake settings and the second M mode further split into Road, Sport, and Track, the new BMW M3 and M4 are brimming with geeky tech meant to boost one thing and one ...

Mihiar Ayoubi, Head of BMW Driving Experience, reflects on three decades of transformation at the German automaker. From purely mechanical systems to intelligent connectivity and now a revolutionary ...

As an avid car enthusiast, Joe enjoys time on the track, going to car meets, or simply taking a long drive in the Colorado mountains. Joe has always had a love for writing and cars, so he decided to ...

The BMW R 1250 GS has been an iconic European bike for four decades and keeps inspiring with new features. It has maximum visibility thanks to a new LED adaptive headlight. With the help of ...

Following the seemingly never-ending celebrations for the 50-year anniversary of BMW M, the performance division of the Bavarian brand announced they started testing prototypes with fully electric ...