Consumers don't necessarily pay attention to florists' arrangement design elements. And consumer love roses -- a lot. Consumer preferences in floral arrangements don't necessarily match the designs ...

As spring approaches, flowers will soon be in bloom (or already are in some places) — and on "Fox & Friends Weekend," floral experts demonstrated the best ways to achieve beautiful arrangements at ...

Florists use design theory to create arrangements that they assume will be pleasing to consumers, thus increasing purchase rates and spending. However, certain elements of design theory and their ...

Across the country, museums are welcoming spring with “Art in Bloom” exhibitions, which present artworks alongside matching floral arrangements. The Cincinnati Art Museum staged its “Art in Bloom” ...