Nike launched its own virtual world within the Roblox online video game platform. This is 'Nikeland', a space where players can interact in free sports games and use articles of the firm in their ...

(RTTNews) - Sportswear company Nike Inc. (NKE) said on Thursday that it was teaming up with Roblox to create a virtual world known as Nikeland on Roblox's online gaming platform. The virtual world is ...

Nov 18 (Reuters) - Nike Inc NKE.N on Thursday revealed a virtual world modeled after its headquarters on video game platform Roblox Corp RBLX.N, becoming one of the first big brands to enter the ...