A tidal wave of change is sweeping the vast beauty and wellness landscape. An industry once defined by intimate in-person experiences and artisanal craft is rapidly embracing the digital revolution.
The beauty and wellness industry, annually worth some $4 trillion, is underpinned by tens of thousands of businesses and millions of professionals carrying out haircuts, treatments and workouts. Today ...
The way we consume beauty has changed drastically in the last decade. We allow TikTok to dictate our shopping habits, we look to AI to determine our perfect shade of foundation, and thanks to the ...