Dive Brief: Warner Bros. and Legendary Pictures are leaning into gamification on Roblox to promote “Godzilla x Kong: The New Empire,” which hits theaters March 29, per details shared with Marketing ...

Roblox RBLX recently unveiled the trailer of Godzilla X Kong: The New Empire on its platform. It is the first instance of a 2D trailer transforming into a 3D playable game on the platform.

Godzilla X Kong Obby is a Roblox game tying into the upcoming crossover movie. Rather than playing as either of the titular monsters, you run across obstacle courses set in their underground lair.

The Roblox Islands Godzilla vs Kong event went live on March 19 at 12 PM PST. Unfortunately, the event will only last for two weeks.

Godzilla x Kong: The New Empire may be hitting cinemas next week, but before then fans of the 'MonsterVerse' can leap into the world of the Titans via a new trailer built in Roblox.

Warner Bros. and Legendary Pictures are leaning into gamification on Roblox to promote “Godzilla x Kong: The New Empire,” which hits theaters March 29, per details shared with Marketing Dive.

Roblox RBLX recently unveiled the trailer of Godzilla X Kong: The New Empire on its platform. It is the first instance of a 2D trailer transforming into a 3D playable game on the platform. This ...