Marketing Dive

‘Godzilla x Kong’ storms Roblox for platform’s first immersive movie trailer

Warner Bros. and Legendary Pictures are leaning into gamification on Roblox to promote “Godzilla x Kong: The New Empire,” which hits theaters March 29, per details shared with Marketing Dive. The ...
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How Roblox’s Growing Entertainment Division Teamed Up With Warner Bros. to Drive Gen Z to ‘Godzilla x Kong: The New Empire’

Warner Bros. and Legendary are hoping for a monster-sized opening weekend for “Godzilla x Kong: The New Empire” and are tapping every method possible to pull in moviegoers, including partnering with ...
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ROBLOX GODZILLA SIMULATOR

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