Google shut down its FLoC alternative to third-party cookies tracking in favor of Topics. Here are steps marketers can take right now to prepare.

Perspective, Google's new API, will take any phrase and tell you how toxic it is. Here's what could this mean for search marketers.

Google announced a few upgrades and new features to its Maps and Places APIs during the Google I/O developers conference on Wednesday. On the API front, Google Maps’ Product Manager Thor Mitchell ...

As you know, Google released the Google Trends API as an alpha release last month. And many SEOs have already applied for ...

Google will switch to a monthly release cycle for the Google Ads API release schedule. This will result in more frequent ...

Using Google Gemini, product marketers can extract structured data from any webpage—including dynamic content like scrolling reviews—without writing a single line of code.

How To Access Google Analytics API Via Python Build a better dashboard once you get access to Google Analytics page views, sessions, bounce rate, and more. Here's how to set it all up.

Not only can you get fresher data via the API, you can also manage your domain properties and more.