Internet search and advertising giant Google last night nailed its colours firmly to the smart-phone advertising mast by revealing it has agreed to acquire ad display tech firm AdMob for US$750 ...

Mintegral, a leading programmatic ad platform, announced today that it joined Google AdMob as a bidding and waterfall SDK network with supported ad formats of interstitial, rewarded, and banner ads.

Google AdMob is introducing Technical ad delivery to help publishers ensure that displayed ads adhere to regulations in the European Economic Area (EEA) and the United Kingdom (UK). Technical ad ...

AdMob’s new app-level setting offers more control over ad experience and performance, though the default opt-in signals. AdMob is rolling out a new app-level setting that controls high-engagement ads ...

Moloco, the AI performance advertising company, today announced that Moloco SDK is now available through Google AdMob bidding and Ad Manager’s SDK bidding platforms. In addition, Moloco SDK is fully ...

On March 12, 2024, Google AdMob, a mobile advertising subsidiary of Google, officially announced that it would be serving in-game ads after observing the growth in the gaming industry. The company ...