Google Analytics' new property, App + Web, allows marketers to combine the dimensions and metrics of app and website data into a unified report. Google introduced a new analytics feature in late July ...

Google Analytics introduced two predictive metrics to App + Web properties this July, which focus on purchase and churn probability. Google Analytics launched its App + Web feature in 2019. True to ...

Google is readying a new set of Analytics usage reports designed specifically for mobile applications, the company plans to announce at its I/O developer conference on Friday. So far, Google Analytics ...

The application is both well designed and stocked with the features we would all expect from the Google Analytics web interface. With support for multiple accounts, 29 stat reports available, the ...

Google has unveiled a new mobile analytics platform designed to help marketers and developers better measure their apps. Mobile App Analytics is currently available in beta form, with Google promising ...

Google today announced deeper integration between AdWords and Google Analytics for Mobile Apps. In short, you can now link your AdWords and Google Analytics accounts and enable auto-tagging. By doing ...

I’ve used Google Analytics on Smallbiztechnology.com to know as much as I can about my audience . What sources are sending traffic to smallbiztechnology.com, what pages are most popular, what browsers ...

Narrative Science, a data analytics company, launched its new Google Analytics app, Quill Engage, which offers reports in a narrative style. Unlike many other analytics apps, Quill Engage's reports ...

Google Analytics App now offers a new stream of automated insights from data already in the platform to make data accessible and useful. The feature -- released Friday, and which runs on Android and ...

Designed to provide seamless integration with Google Analytics, this app enables businesses to harness the power of data-driven insights without code. Composability is at the heart of our platform, ...

If you want to improve the experience of your website or app, or maybe you want to ensure the success of your business, you need to be analyzing user behavior. One of the easiest ways to do that is ...

App developer Chad Smith has released the first Google Analytics app for Google Glass. Users can log in with their Google Analytics account, and the app will display page statistics right in front of ...