Google Search Console Insights will no longer show and use data that comes from Google Analytics. It will continue to use data from Google Search Console and Google Search but not data from Google ...

Google has released an open-source tool that lets large language models like Gemini connect to Google Analytics, enabling natural conversations with your data. Google’s new open-source tool lets AI ...

Google Analytics 4 users worldwide report data discrepancies, with traffic reports showing only half of actual visitors. GA4 is underreporting website traffic, according to multiple support threads.

Data-driven decision-making isn’t just best practice; it’s a survival imperative. Business leaders are under immense pressure to back their arguments with data – 76% feel this acutely, according to a ...