Discover a powerful tool to help you deepen your understanding of how visitors are getting to and using your WordPress-powered website. Google Analytics is a free comprehensive tool that allows you to ...

Tracking form submissions is a crucial aspect of marketing success, as it allows organizations to gather valuable data about their audience and their preferences. By keeping track of the forms ...

Knowing how to use Google Analytics can give your website a massive boost. Here's how to get started with Google's tool for ...

An overview of events you can track by default and how to set up custom events in GA4, along with suggested use cases for each. Google Analytics 4 (GA4) rebuilt the platform from the ground up with a ...

Google Analytics is an incredibly powerful tool for measuring digital performance. It can also be quite overwhelming, especially when trying to figuring out which of the many available insights you ...

Editor's note: This is the second in a series of two articles covering key aspects of the upcoming retirement of Universal Analytics and transition to Google Analytics 4. See the first article here: ...

Did you ever see your Google Analytics code, for your website, on someone else's site? It happens for some reason here and there. But if it does, there is no reason to worry that it will impact your ...

France's national commission on the freedom of liberation (CNIL) announced a ban on Google Analytics in February 2022, whereas Austria's Data Protection Authority started blocking the service in ...

Google said it released the Analytics Opt-out Browser Add-on tool to give people more control over what data it collects Google has released a Web browser add-on that will stop the browser from ...