Google's Gary Illyes warns of soft 404 errors' impact on web crawling and recommends proper error handling to improve SEO and site efficiency. Soft 404 errors mislead ...
In a Google Office Hours podcast, Google’s Gary Illyes answered a question about 404 Page Not Found errors that coincided with a drop in rankings. There are ...
IT’S been 24 years since Google Search became the dominant tool to find everything on the internet, but now Google is upending the system it helped engineer by injecting artificial intelligence (AI) ...
With countries around the world trying to rein in Big Tech, the latest antitrust ruling in the US against Google marks a big victory for regulators—the last big one having come when the US Justice ...
Google's goo.gl URL shortening service will cease on August 25, 2025, causing links to return 404 errors. An interstitial warning page will appear from August 23, 2024. New links stopped in March 2019 ...
According to Gary, soft 404s are bad because they (1) limit crawl budget and (2) the pages won't likely show up in Google Search. Gary wrote on LinkedIn wrote, "Crawlers have lots of resources, they ...
Google's John Mueller answered a question about finding broken links that 404 and if there is SEO value in working on bringing those links back to life. John ended his response by saying on Reddit, ...
404, 301, 500… No, these aren’t just random digits. They indicate how your website performs and how search engines like Google view and rank your website. Below, I’ll break down the most common HTTP ...