The European Commission also suggests that only 'a structural remedy' can end Google’s abuses of power. Google says the 'unjustified fine' will make it harder for Europeans to make money. Rob writes ...
The Competition Commission of India (CCI) closed its probe into Google’s dominance in search advertising but ordered a fresh investigation into the tech giant’s conduct in the display advertising ...
Don't miss out on our latest stories. Add PCMag as a preferred source on Google. Google seems to have escaped the US government’s search-antitrust lawsuit with a surprisingly light punishment, but its ...
Britain’s antitrust watchdog on Friday labeled Google a “strategic” player in the online search advertising market, paving the way for regulators to force the company to change its business practices ...
For the past four days, the Justice Department has sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to ...
Last year, Google introduced a new AI-powered feature called “AI Overviews” to Search. The feature is widely used to get summarised information of users’ search queries with relevant sources, making ...
In traditional forms of advertising, marketers often define their target audience based on basic demographics like age and gender. “Our target customer is women 25-45!” “Our target customer is men ...
For years, marketers have asked for better visibility into how individual channels contribute to Performance Max results. Google has released a tutorial walking advertisers through its new Performance ...