H&M has launched an immersive gaming experience called “Loooptopia” on Roblox. The game allows players to experiment with materials and patterns and create a virtual garment and wardrobe for their ...

H&M is launching a limited-time activation as part of its Loooptopia experience on Roblox, according to a press release. The effort is tied to a summer collection inspired by Netflix’s “Stranger ...

As in many other games, Roblox offers players a command console that allows to enter codes and perform various actions, in addition to obtaining various rewards. It might be somewhat complex, ...

With the metaverse and social gaming channels increasingly becoming more a part of our culture, retailers are traveling to the metaverse to win new customers. H&M has embraced the metaverse and social ...

Fans become fashion designers at Loooptopia, minting bespoke designs for their avatars. With the metaverse and social gaming channels increasingly becoming more a part of our culture, H&M created an ...

H&M has just become the latest fashion retailer to launch a branded campaign inside Roblox. The campaign, called ’Loooptopia’ (no, that’s not a typo) and created in partnership with digital gaming ...