But rel=dofollow means nothing to Google, Google will just crawl it like the rel link attribute is not even there.

The nofollow link attribute changes specifically say a nofollow attribute works fine for Google's purposes, but you would be doing the company a favor to use rel sponsored and rel ugc in those ...

Regular links vs. nofollow, UGC and sponsored links Regular links are created using simple HTML, such as: ...

The bottom line – any link that is clearly an ad or sponsored should use “sponsored” or “nofollow.” These changes go into effect today The three link attributes – sponsored, ugc and ...

When To Use Nofollow On Links & When Not To Understand the significance of the nofollow attribute in maintaining the integrity of your site's link profile and SEO efforts.

Some of them includes whether marketers need to put subsections of their Web site on subdomains or in subfolders, and whether it's important to use a rel canonical or a 301 redirect to move ...

Google is also adding two new link attributes, one for sponsored links and one for user generated content links. Google has announced Tuesday that today the nofollow link attribute (i.e. rel ...