Artur is a copywriter and SEO specialist, as well as a small business owner. In his free time, he loves to play computer games and is glad that he was able to connect his professional career with his ...

Roblox announced on Thursday that creators can now sell physical merchandise directly within their experiences and games on the platform with the launch of new Commerce APIs. The offering provides ...

In Devas of Creation, you will find a lot of collectibles scattered across the in-game world. While some of them are important for your progression, there might be a few items that are completely ...

E.l.f. Beauty will sell real-life makeup products that users can buy virtually on Roblox. The cosmetics company has drawn 12 million total visits on Roblox through its "e.l.f. UP!" program. In April, ...

…now that’s a game-changer. Over the past couple of weeks, we’ve talked about how Roblox has been trying to expand both its reach and its marketability to both players and brands. The company knows ...

Purchasing in-game items is nothing new to Roblox, but now users can shop for actual physical merch and receive an avatar item on top of it. Eligible creators can bundle digital items with physical ...

After opening up its marketplace to more creators in April, Roblox is planning to allow creators to group items for sale. To foster purchasing “convenience” and provide a new way for creators to ...

This story was originally published on Retail Dive. To receive daily news and insights, subscribe to our free daily Retail Dive newsletter. As Roblox looks to tie its platform to revenue opportunities ...

A Roblox game Ultimate Speed Simulator is charging real money, raising concerns about the platform's future. This is part of Roblox's new economic model that has been announced, giving developers the ...

As Roblox looks to tie its platform to revenue opportunities, the company has partnered with Shopify as its first commerce integration partner, the two companies announced Friday. A pilot program will ...