"Understanding how the brain works can help marketers", Heather Andrew, CEO at Neuro-Insight, told a neuromarketing event convened by the Neuromarketing Science & Business Association (NMSBA) in ...
Zathras, I know you've been looking at the new version of Nandub with the two pass MPEG4v2 encoding, so maybe you can clarify this for me:<P>As you may know, I've been working with some very old VHS ...
Nielsen Media Research developed psychoacoustic encoding as the successor to its “Mark II” TV measurement device. That 20-year-old workhorse used taps and probes hard-wired into a TV or cable box that ...