Google's AdWords service was designed with this purpose in mind. Adding AdWords tracking to your company's WordPress website is a two-stage process.

How To Add Google Analytics To WordPress Discover a powerful tool to help you deepen your understanding of how visitors are getting to and using your WordPress-powered website.

While tracking WordPress pageviews in Google Analytics is pretty easy to accomplish, another interesting metric for many websites is to track author statistics. Namely, how many pageviews is each ...

A step-by-step guide for configuring form submission data to track conversions in Google Analytics using Gravity Forms in WordPress as an example.

Installing Google Analytics into a WordPress-driven website is easy: copy the tracking code from your account and paste it into the theme.

Google seems to be rolling out new WordPress specific conversion code for Google Ads. This seems like a Google Tag code with easier set up for WordPress sites.

This article describes Google Analytics and how to use it to understand better how your business website is performing.

Event tracking is one of the most useful features in Google Analytics. With just a little bit of extra code, you can capture all kinds of information about how people behave on your site. Event ...

WordPress announced today that they are treating Google's new FLoC tracking technology as a security concern and may block it by default on WordPress sites.