Including the ability to sell them within a custom experience, which can earn them more money. Including the ability to sell them within a custom experience, which can earn them more money. is a ...

Dominik Bošnjak is a freelance writer from Croatia. He has been writing about games for as long as he can remember and is sure he began doing so professionally in 2010 or thereabouts. If he was forced ...

Roblox (NYSE: RBLX) was once a hot stock. The gaming platform developer went public via a direct listing on March 10, 2021. Its stock started trading at $64.50 and eventually more than doubled to a ...

Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

Purchasing in-game items is nothing new to Roblox, but now users can shop for actual physical merch and receive an avatar item on top of it. Eligible creators can bundle digital items with physical ...