Poorly placed or ineffective QR codes can lead to consumer frustration. Here's how to use them to enhance--not embarrass--your brand.

Poorly placed or ineffective QR codes can lead to consumer frustration. Here's how to use them to enhance--not embarrass--your brand.

Bad QR placement abounds. who wants to pull over on the expressway to scan a QR code on a billboard? But there are ways to do it right. I have a love-hate relationship with QR (quick response) codes.

How to Crack the QR Code for Mobile Marketing Poorly placed or ineffective QR codes can lead to consumer frustration. Here's how to use them to enhance--not embarrass--your brand.

Poorly placed or ineffective QR codes can lead to consumer frustration. Here's how to use them to enhance--not embarrass--your brand.

Making your own QR codes is easy if you have the right app. Embed them with text, links, and even passwords. Use one of these to get started.