Last week in Barcelona, during SAP’s Sapphire 2024, I had the honor of inviting several SAP customers on stage to share their stories of business transformations. One of them was Rob Coombe, CIO of ...
A digital assistant incorporating generative AI functions is one improvement to SAP’s customer experience software the company will discuss at its Sapphire conference this week. Every software ...
The digital age has revolutionized customer expectations. No longer content with limited options, today's customers actively explore, compare, and demand exceptional experiences throughout their ...