PCMag editors select and review products independently. If you buy through affiliate links, we may earn commissions, which help support our testing. Adobe has been teasing a generative AI feature that ...

SAN JOSE—Adobe today announced the official launch of its Generative Extend AI tool for Premiere Pro. The feature—announced at its Adobe Max conference last fall, was originally rolled out in beta for ...

Jason Druss from the Premiere Pro team gave us a look at Adobe’s new Generative Extend feature live on the NAB 2025 show floor. It’s the first generative AI tool built directly into Premiere Pro, ...

AI video generators unlock new possibilities for creatives, allowing them to bring their ideas to video form with a quick prompt or reference image. However, using these AI tools in their work can ...

Adobe’s Firefly Video Model is in public beta as of today, meaning the days of praying you had a chance to test it are over. The company claims that it’s the first commercially safe generative AI ...