Yahoo Finance

New AI Innovation in Industry-Leading Adobe Premiere Pro Empowers Video Pros to Generate, Edit and Search Footage at Lightning Speed

Generative Extend, powered by the Firefly Video Model, is now generally available with support for 4K and vertical video, transforming editors’ workflows in Premiere Pro with the power to instantly ...
Digital Trends

Here’s how to get the best performance in Adobe Premiere Pro

Premiere Pro is one of the most taxing applications you can run on your PC. The humble video editing suite is something of an ecosystem, giving you the power not only to splice a few video clips ...
GIGAZINE

Adobe releases AI-powered 'Generate Extension' feature for Premiere Pro, extending clips by up to 2 seconds with background audio in 4K quality

Adobe announced on April 2, 2025 that it has officially released version 25.2 of its video editing software Premiere Pro and video production software After Effects. The update for version 25.2 ...
TV Technology

NAB Show: Adobe Launches Generative Extend AI for Premiere Pro

SAN JOSE—Adobe today announced the official launch of its Generative Extend AI tool for Premiere Pro. The feature—announced at its Adobe Max conference last fall, was originally rolled out in beta for ...
PC Magazine

Adobe Finally Adds AI Video Extend to Premiere Pro (and AI Search, Too!)

At NAB 2025, Adobe also announces an AI clip search tool and caption translation, as well as new color management. After Effects and frame.io also benefit from upgrades. I've been testing PC and ...