Opinions expressed by Entrepreneur contributors are their own. Measuring brand value and equity is similar to shopping for a home as an investor. While many home valuations are based on intangibles ...

Lifetime value (LTV) is a significant metric that helps estimate the growth of a company. By comparing LTV to customer acquisition cost, the results can help make crucial decisions. This might include ...

Use market cap and share price to find shares outstanding by dividing the former by the latter. Balance sheets show issued shares by listing par values multiplied by shares issued. Issued but not ...

A discounted cash flow, or DCF, analysis measures the value of a business or project, such as a new factory for your small business. This value equals the sum of all of the project's future annual ...

Do you know the value of your time? Ken Segall, creator of Apple’s famous “Think Different” ad campaign for agency Chiat/Day, said he got thrown out of a meeting once by the founder of his agency, Jay ...

Publicly held companies allow investors to purchase small portions of the business, called shares. Each share gives an investor more interest, or ownership, in the company, allowing investors to earn ...

Calculate annual % change by dividing start by end value, raising to inverse years, minus one, times 100. Ex: a drop from $15M to $10M over 2 years is a 18.4% average annual decline. This calculation ...