Chipotle Mexican Grill is launching a new menu item for the first time in Roblox's metaverse.

This is limited to one per transaction and customers can’t use the code in-restaurant. Starting tomorrow, Roblox fans can access the virtual restaurant and dress up in Chipotle-inspired costumes, ...

Chipotle Mexican Grill launches a limited gaming experience on Roblox, and participating players can get free burritos in real life.

With the Chipotle Boorito Maze experience, $1 million in free burritos will be available, along with access to new virtual Halloween costumes and exclusive Roblox items.

Chipotle Mexican Grill launches a limited gaming experience on Roblox, and participating players can get free burritos in real life.

Chipotle's newest food item is a new version of steak that Roblox users will get to see first.