Crawlability is the ability for search engines to access and navigate your website’s pages. It’s what allows your content to be discovered, indexed, and shown in search results. Without crawlability, ...

Generative engine optimization (GEO), much like search engine optimization (SEO), is becoming a critical strategy for businesses as the AI revolution continues to gain momentum. In fact, the way ...

The cyclical, now AI-fueled, “SEO is dead” panic cycle is in full swing. But here’s what most of those headlines miss: Search isn’t a platform, it’s a behavior. Whether people are typing into Google ...

To get cited by AI, your content needs more than SEO basics. Here’s what to prioritize for visibility in the generative search era. Generative engine optimization (GEO), AI Overviews (AIOs), or just ...

OpenAI has pulled the plug on a short-lived change to the configuration of the ChatGPT app that allowed users to make their conversations accessible to search engines. The decision was made after it ...