Each player starts by choosing an avatar and giving it an identity. They can then explore ROBLOX — interacting with others by chatting, playing games, or collaborating on creative projects.

Her little girl had been playing Roblox, a popular children's game that lets players build their own activities and structures with few limits.

“We thought our new 'Hack-A-Cat' game was a unique opportunity to inspire interest in cybersecurity for a younger audience using Roblox,” said Stu Sjouwerman, CEO of KnowBe4.